Apple Improvises Its 12 Inch Apple MacBook: Better Battery Life And Faster RAM


Apple has launched a new version of its popular 12-inch Apple MacBook with slight advanced internally and leaving the basic formula intact. This version of MacBook now runs Core M CPUs based on Intel’s sixth-generation Skylake architecture.

The company has tweaked both CPU and graphics to deliver greater performance.  The new version will also have improved battery life that touches up to 10 hours of Web surfing or 11 hours of video playback.

12 Inch Apple MacBook Gets An Overhaul

Apple MacBook

Besides, Apple 12-inch MacBook gets faster RAM and PCIe-based flash storage that results in quicker booting and load times. The change we find the most noticeable is a new colour option -Rose Gold.

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12-inch Apple Apple MacBook Price

The updated version of MacBook still have the similar price tag $1,299 that roughly translates to Rs. 1,06,900. On specs front the device sports 2304×1440-pixel Retina display as its original model does have. For this price, you get you get a 1.1GHz Core m3 CPU with integrated Intel HD 515 graphics, 8GB of RAM, and 256GB of storage.  If you want to get higher configuration up to a 1.3GHz Core m7 CPU and 512GB of storage, you need to pay Rs. 1,29,900 or $1599 in the US.

Apple MacBook

This new version of Apple MacBook is 35mm thick and weighs just 920g.  To support its record thinness, Apple has already developed a new kind of keyboard switch mechanism and a touch-sensitive trackpad.

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Other Changes To Apple MacBook Series

Apple’s MacBook isn’t the only device which got the overhaul, but the company has also made slight tweaks to its MacBook Air line. Its 13-inch model now comes with 8GB of RAM by default at the same starting price of $999.  The company has plans to redesign its entire MacBook lineup sometime later this year with ultra-thin new 13-inch and 15-inch models presumbaly replacing the existing MacBook Air or MacBook Pro models.

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Sumant Singh

Sumant is a pro-blogger, digital evangelist and a full-time content professional. At Blogging Republic, he enjoys writing on his favorite interests that span through search engines, social networks and digital domain.
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