An estimated 58.7% of the world’s population – or 4.3 billion – is the number of mobile phone users across the globe in 2016. Even though the user growth has started slowing down, the number of mobile phone users is also predicted to rise to 4.78 billion people by 2020. In fact, the influence of mobile technology only continues to grow. For example, 84% of shoppers in physical stores use their smartphones to get information about products they want to buy.
There’s very little doubt why this big of a number has been reported for mobile usage. Mobiles provide its users with a wide range of abilities that were previously only available through separate means. With just one gadget that fits in everyone’s pockets, we can send messages, call, take pictures, record videos and audio, enjoy music, play games, watch, surf the Internet, and more.
It may be a normal phenomenon for most people, but business owners know that this immense usage of mobile technology in the society can have an equally massive impact on their sales as well, if they do it correctly. This has prompted a lot of companies to invest heavily in tools and techniques to ensure that they market their products and services on this niche effectively through mobile use.
To find out the different ways on how mobile technology can impact your sales, and if it can really change your business for the better, here is an infographic on how mobile technology can impact sales by Healthy Business Builder:
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